water.org / stella artois
On World Water Day, we filled the Oculus at the World Trade Center with a cloud of bubbles — thousands of them, each standing for one person Stella Artois and Water.org had already brought clean water to.
Then we let New York add to it. Commuters and tourists could buy a limited-edition Stella Artois Chalice, funding five years of water for one more person and putting one more bubble in the cloud.
Made with Daniel Arsham and Alex Mustonen of Snarkitecture.